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The Future of Retail is Experiential

Are you an emerging retail brand in beauty, fashion, or wellness? This is your opportunity to make a mark on the global stage.

It's impossible to predict the future. ​This year, it's even harder to project trends as many of us are still recovering from the cultural inertia in a post-pandemic economy. But we are clear on one thing -- people are craving in-person, real life interactions with people, community, and their favorite brands.

THE RISE OF DIGITAL MEANS MORE IRL The pandemic taught us that everything can move online, but just because it can doesn't mean it should. More than ever, we're all craving more community, connection and in-person experiences. The same is true for your consumers--they want to touch, feel and interact not just with your product but also your brand. It's no surprise that the experiential marketing market is poised to reach $75B globally by 2025. EXPERIENTIAL TAKES THE CAKE Beating out strategies like digital marketing and influencer marketing, experiential marketing is by far the most effective marketing tactic. You get your consumer's full attention while creating loyalty through memorable experiences. Larger brands have already figured this out and have a strong experiential marketing strategy. They also have a budget to match. We're here for the growing brands who still want to compete on the world stage. AN UNBEATABLE LOCATION​ We know that the traditional long-term brick and mortar approach to retail no longer makes sense. That's why we've de-risked IRL space for brands by offering short term leases in an exceptional location. So, whether you're looking for 1 day or 1 year, we've made 3 unique spaces available for retail pop-ups, brand houses, and experiential events. Leverage the 1.2 M visitors a year that come to the Windward Arcades address.


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An experiential popup space in the heart of Venice Beach, California. ​We're thrilled to introduce you to the Windward Arcades Building -- an iconic landmark in Venice Beach, CA ideal for brands to ma

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